2023 Toyota RAV4 | Enid, OK

The RAV4 is the bestselling SUV in America and needs no introduction. But it isn't taking time off and waiting for its rivals to catch up. For the 2023 model year, it gets a wide range of tech upgrades that give shoppers even more compelling reasons to drive home in one.

Next-gen multimedia tech

New for 2023, the standard infotainment system in the Toyota RAV4 LE, XLE, XLE Premium, and Adventure is an 8-inch touch screen that uses the latest Toyota infotainment system. It includes wireless Apple CarPlay^® and Android Auto™ smartphone compatibility, a more responsive and user-friendly interface, and over-the-air software updates. The RAV4 Limited and TRD Off-Road have an even larger 10.5-inch display while the Limited gets a 12.3-inch digital driver information display on top of that. Additional technologies like Amazon Alexa integration, built-in Wi-Fi hotspot, cloud-based navigation, smart AI assistant, and 11-speaker JBL^® premium sound system take the RAV4 into the realm of truly next-gen tech.

Smooth and efficient performance

Every 2023 Toyota RAV4 is powered by the same 2.5-liter four-cylinder. It sends 203 horsepower and 184 lb-ft of torque to the front wheels via an eight-speed automatic transmission, making it one of the more powerful standard engines in the compact SUV class. All-wheel drive is offered as an option across the range and comes as standard equipment in the RAV4 Adventure and TRD Off-Road. These two models can also tow up to 3,500 pounds, up from 1,500 for the others. The ride is smooth and confident and nets you an impressive 27 mpg in the city and 35 mpg on the highway.[1] For more, there's the hybrid.

Up to 41 mpg with RAV4 Hybrid [2]

The 2023 Toyota RAV4 Hybrid sets a high bar for fuel economy, making it possible for SUV drivers to benefit from a spacious interior without spending extra at the pump. It combines a four-cylinder engine with two electric motors, distributing power between all four wheels via a continuously variable automatic transmission. According to the EPA, it gets an estimated 41 mpg in the city and 38 mpg on the highway.[2]

Comfort for the whole family

The RAV4 treats its passengers to a comfortable interior full of the kinds of features that show Toyota's attention to detail and understanding of what families really care about. No matter the trim level, the ergonomic seats, high-quality fit and finish, and tasteful contemporary design ensure a comfortable and pleasant experience that is sure to last even after years inside the vehicle. Generous legroom, dual-zone automatic climate control, and available options like a panoramic moonroof, ambient interior lighting, and heated and ventilated seats trimmed in perforated leather greatly contribute to the SUV's premium feel. And behind the rear seats, nearly 38 cubic feet of cargo room can swallow 10 carry-on luggage. Folding the seats increases capacity to about 70 cubic feet, ideal for weekend adventures or furniture shopping.

Intelligent standard safety

All Toyota RAV4 models benefit from Toyota Safety Sense™ 2.5, a high-tech suite of driver assistance systems. It includes automatic emergency braking with pedestrian and bicyclist detection, full-speed adaptive cruise control, automatic high beams, road sign assistance, lane tracing assistance, and lane departure alert with steering assistance. And those are just the standard features. The RAV4 can also be equipped with a panoramic rearview camera, digital rearview mirror, rear parking sensors with automatic rear braking, and rear cross-traffic alert. No wonder that the RAV4 was named a 2022 IIHS Top Safety Pick!

The 2023 Toyota RAV4 is the whole package. It's ideal for families, adventurous couples, or even single individuals who want more utility than a sedan can provide. Visit Northcutt Toyota in Enid, Oklahoma, to learn more about the RAV4 and take it for a test drive!

[1] EPA-estimated 27 city/35 highway/30 combined mpg rating for 2023 RAV4 LE FWD, XLE FWD, XLE Premium FWD and Limited FWD; EPA-estimated 27 city/34 highway/30 combined mpg rating for 2023 RAV4 LE AWD; EPA-estimated 27 city/33 highway/29 combined mpg rating for 2023 RAV4 XLE AWD and XLE Premium AWD; EPA-estimated 25 city/33 highway/28 combined mpg rating for 2023 RAV4 Adventure and Limited AWD; EPA-estimated 25 city/32 highway/28 combined mpg rating for 2023 RAV4 TRD Off-Road. Use for comparison purposes only. Your mileage will vary for many reasons, including your vehicle's condition and how/where you drive. See www.fueleconomy.gov.

[2] EPA-estimated 41 city/38 highway/40 combined mpg rating for 2023 RAV4 Hybrid LE, Hybrid XLE, Hybrid XLE Premium, Hybrid SE, Hybrid XSE and Hybrid Limited; EPA-estimated 38 city/35 highway/37 combined mpg rating for 2023 RAV4 Hybrid Woodland Edition. Use for comparison purposes only. Your mileage will vary for many reasons, including your vehicle's condition and how/where you drive. See www.fueleconomy.gov.